Brand:
Camel
Year:
2014
Category:
Coupon - Discount Direct Mail Sweepstakes
Description:
Direct mail from Camel promoting the Taste It All Project sweepstakes. The recipient is invited to "win, talk and engage" via the brand website. One example is to share "your favorite places to taste it all" on a map of the US at the website. The mailing also includes coupons and an reminder to order monthly coupons at the brand website.
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