Brand: Vuse

Year: 2014

Category:
Direct Mail
E-cigarettes
Industry Public Relations

Description:
Direct mail from Vuse as a result of registering for the Vuse Recycling Program. A padded, pre-paid and unmarked envelope was sent within the large white envelope. Black and green ink on the outer envelope describe how the recycling program works; customers are instructed to mail used PowerUnits and cartridges back to Vuse for safe disposal. PowerUnits contain a rechargeable Lithium-Ion battery.

Text: "Thank you for joining the Vuse Recycling effort!"

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