Brand: Marlboro

Year: 2014

Category:
Cigarettes - packs/carton
Coupon - Discount
Direct Mail

Description:
Direct mail from Marlboro promoting the Big Dig, in which there is $1,000,000 buried on Marlboro.com. The piece invites the receiver to "Solve the clues to find the location & dig every day for your chance to win prizes. The Dig is on at Marlboro.com" There are also 2 coupons included. There is also an offer to "Claim your free Adventure Tool Now at Marlboro.com" Text: "Venture West; To a Place Where a Fortune Awaits"

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