Brand: Marlboro

Year: 2014

Category:
Coupon - Discount
Direct Mail
Promotions-Promo items/Gifts

Description:
Direct mail from Marlboro received in March 2014 advertising the Marlboro Black Book Photo Contest 2.0. The piece invites receivers to "witness the action, check out the finalist photos & cast your vote to crown weekly fan favorites" at MarlboroBlack.com. The piece also invites the receiver to claim their free Zippo lighter on the Marlboro Black website, advertises Marlboro Edge, and delivers coupons.

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