Brand: Skoal

Year: 2013

Category:
Coupon - Discount
Direct Mail
Smokeless Tobacco
Sweepstakes

Description:
Direct mail piece from Skoal received in September 2013 introducing the "Skoal Fund" which gives out $20,000 every month to fund one-of-a-kind "enjoyment" ideas. One example the direct mail piece gives is to have some fun in the workplace by having a massive nacho cheese fountain in the break room. Piece is a multi-fold out item and includes an offer to receive a free bottle opener and skoal can opener through their website. Inside of the piece includes 5 fun example ideas for the Skoal Fund. Coupon for $1.00 off any style skoal product also included.

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