Brand: Skoal

Year: 2013

Category:
Coupon - Discount
Direct Mail
Smokeless Tobacco

Description:
Direct mail piece from Skoal delivering a coupon and promoting their classic flavors. The piece includes a pull-out feature that flips to another side, highlighting the product flavors; it also encourages the receiver to go to Skoal.com to "get acquainted with the classics." Text: "Balanced or big. Which smooth do you choose?"

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