Brand: Newport

Year: 2013

Category:
Coupon - Discount
Direct Mail
Menthol
Sweepstakes

Description:
Direct mail piece received from Newport in June 2013 promoting their "Newport Pleasure Instant Win" sweepstakes. The piece features directions on how to enter as well as sweepstakes rules, and features an image of a group of young adults gathered around electronic prizes using Newport cigarettes. The receiver is also provided with a 9-digit customer ID to set up an online profile, and two coupons. Text: "You could win instantly!  Now, that's Newport."

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