Brand: Marlboro

Year: 2012

Category:
E-mail
Menthol
Sweepstakes

Description:
Email from Marlboro received in September promoting the latest sweepstakes, "The Biggest Night of the Year." The email states that Marlboro is "giving away trips to celebrate the longest night of the year in Vegas and 1000's of other prizes." It also invites the recipient to visit the brand website and "answer a quick question every day for another chance to win."

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