Brand: Marlboro

Year: 2012

Category:
E-mail
Menthol
Music

Description:
Email from Marlboro received in July 2012 promoting the Marlboro Menthol style. The email image shows a pack of Marlboro Menthols on the sound board of a music studio. It prompts the receiver to visit the site to "Save Now." The email also promotes the new music themed Sound of Gold Sweepstakes. Participants are allowed to enter daily for prizes such as concert packages and other music themed items. Upon entry, participants are given the opportunity to solve a Marlboro themed puzzle to win a free Billboard song download. Text: This is the flavor of the night. Wherever the night takes you, Marlboro is making sure there will be flavor when you get there.

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