Brand: American Spirit

Year: 2011

Category:
Ad-magazine/newspaper
Menthol
Special Populations-LGBT

Description:
Natural American Spirit ad in promotion of its menthol cigarette styles. Ad also includes a promotional code to obtain a coupon for two packs for $2. Text: "A natural partnership between tobacco and menthol. We use premium whole leaf, natural tobacco and a filter containing granules infused with natural menthol to create a taste that's anything but ordinary."

Ad found in:
Glamour - August 2011;
Bon Appetite - Auguust 2011;
GQ - August 2011;
Vogue - September 2011;br> Maxim - August 2011;
Popular Mechanics - August 2011;
Playboy - August 2011;
Men's Journal - August 2011;
Field & Stream - September 2011;
Esquire - September 2011;
Spin - September 2011;
Out - September 2011;

A one page version of the ad was found in:
The Village Voice - September 21, 2011

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