Brand:
Camel
Year:
2011
Category:
E-mail Sweepstakes
Description:
Email sent on May 11, 2011 promoting Week 7 of Camel Hump Day, a sweepstakes which visitors can enter weekly (through early July 2011) for a chance to win $50,000. Upon entering, participants are offered various fun online “challenges”, such as the "Camel Canvas" challenge, which invites users to let their "inner artist break free" and create their own Camel Design. Participants can also enter for Instant Win prizes daily.
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