Brand: Marlboro

Year: 2011

Category:
E-mail
Sweepstakes

Description:
Marlboro email sent in March 2011 advertising two new cigarette styles - Special Blend in menthol and regular flavors. The email indicates the products can be purchased with a $1 off a pack promotion at "a retailer near you." The e-mail also refers to features found on Marlboro.com including the Marlboro Snus Challenge (a 8 week long sweepstakes) and an interactive cowboy themed game called the Rope Slinger Simulator.

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