Brand: Marlboro

Year: 2011

Category:
E-mail
Industry Public Relations
Promotions-Promo items/Gifts
Sweepstakes

Description:
Email sent in February 2011 inviting the receiver to apply for a new Team Marlboro Challenge - a week long service trip to help "preserve the American West" and "Keep the West wild and free". As described on Marlboro.com, the program includes 10 different projects (such as rebuilding a trail in the Rockies) and participants will be rewarded with a "generous stipend" for their time. To enter, applicants need to submit a brief essay (explaining in 150 words why keeping the west wild and free is important to them) and a 90 second video which shows the type of traits they have that would make them "solid" contributors to the effort.

The email also announces a free multi-tool gift offer available from Marlboro.com.

To save this image:
First, click the link below the image to open it to full size. Then:
PC- Right click and "save picture as"
Mac- Click on image & drag it onto your desktop
If you use this image, please remember to cite www.trinketsandtrash.org Thanks!