Brand: American Spirit

Year: 2011

Category:
Ad-magazine/newspaper
Coupon - Discount
Special Populations-LGBT

Description:
Two page ad and insert in promotion of Natural American Spirit cigarettes. Ad features an image of a shoe print made in soil and promotes both the product, the company and the insert as being "eco friendly". The insert also comes with two coupons for two packs for two dollars.

Ad found in:
Popular Mechanics - March 2011;
Esquire - March 2011;
Playboy - March 2011;
Field & Stream - March 2011;
Maxim - March 2011;
Out - March 2011;

Ad without coupons:
Village Voice (NYC) - March 9, 2011;

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