Brand: Camel

Year: 2010

Category:
Coupon - Discount
Direct Mail
Menthol
Smokeless Tobacco

Description:
Direct mail piece from RJ Reynolds advertising Camel's new menthol blends. The piece is in promotion with Wawa convenience stores, and includes two coupons for $0.75 off a pack of Camel cigarettes in participating Wawa stores. The piece also advertises Camel Snus, referring to the product as having "zero emissions".

An identical version of this exists for a joint promotion with 7-11 stores.

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