Brand: Skoal

Year: 2007

Category:
Coupon - Discount
Direct Mail
Flavored Product
Smokeless Tobacco

Description:
Direct mail from the United States Smokeless Tobacco Company (USSTC) in promotion of both its Skoal and Copenhagen smokeless tobacco brands. Text: "When it comes to tobacco, there's a choice that better fits your style." Piece comes with a short survey and two coupons. One version of the piece included 2 coupons for $2.50 off a can each (one for Skoal and one for Copenhagen), and another piece included two buy 1 can get 1 free coupons (one for each brand).

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