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Brand: Marlboro Snus

Year: 2010

Category:
Coupon - Discount
Direct Mail
Smokeless Tobacco

Description:
Direct mail in promotion of Marlboro Snus sent in July 2010, including a coupon for one free pack of Marlboro Snus with any Marlboro purchase. Mailing was based on coupon offer presented on the brand's website. Piece also includes "3 simple steps to snusing."

Text: "Marlboro Snus. Made for smokers.Thanks for visiting Marlboro.com. Here's the coupon you requested for Marlboro Snus - the smokeless that's spitfree, flavorful and neat. Marlboro Snus fits perfectly alongside your smokes and in your day-to-day. So when you choose not to smoke, reach for Marlboro Snus."

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