Brand: Camel

Year: 2010

Category:
Coupon - Discount
Direct Mail
Menthol

Description:
Direct mail from Camel advertising the brand's classic style and also the Camel Crush line extension. The piece also included six coupons, each for $2.00 off one pack.

Text: "Stand out from the crowd." "And pursue bold, original experiences." Includes the slogan, "Break Free".

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