Brand: Copenhagen

Year: 2009

Category:
Coupon - Discount
Direct Mail
Flavored Product
Promotions-Promo items/Gifts
Smokeless Tobacco

Description:
Camouflage designed and hunting themed hat (cap) sent as a free gift by direct mail from Copenhagen in promotion of the brand's new Wintergreen long cut product style. The hat was offered as a free gift on a promotional version of the brand's website, jointhehuntnow.com, where users could learn about the new product, test their "hunting skills" with an online game, and redeem online coupons. This mailing also included a coupon for a free can of Copenhagen long cut wintergreen.

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