Brand: Camel

Year: 2009

Category:
Coupon - Discount
Direct Mail
Menthol

Description:
Direct mail received in March 2009 in promotion of Camel's line extension, Camel Crush, a cigarette which can be adjusted from a non-menthol to a menthol flavored cigarette by squeezing and crushing a capsule in the cigarette's filter. "Squeeze, Click, Change!". Piece is in joint promotion with Wawa convenience stores, providing two cigarette coupons good at all participating Wawa locations. Piece also includes four coupons for other Wawa store items.

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