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Brand: Marlboro

Year: 2009

Category:
Coupon - Discount
Direct Mail

Description:
Direct mail letter from Marlboro thanking the receiver for visiting the brand's website (Marlboro.com) and providing two cigarette coupons that were offered on the website - two coupons for $1.00 off a pack. Piece also refers to recent increase in cigarette taxes (federal tax increase as a result of SCHIP legislation): "We know cigarette taxes have just increased, so remember to keep checking Marlboro.com for even more opportunities to save."

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