Brand: Chantix

Year: 2008

Category:
Ad-magazine/newspaper
Cessation Aids

Description:
One page ad in promotion of Chantix pills, prescription drugs for aid in smoking cessation. Ad's imagery refers to the story of the "tortoise and the hare", and the lesson that being "slow and steady wins the race". In this ad, the tortoise can be seen at the beginning of the quitting path. Text: "Determined to quit? This could be your year."

Ad featured in:

Entertainment Weekly: December 19, 2008

People: December 22,2008; January 19, 2009

Women's Day: February 1, 2009

To save this image:
First, click the link below the image to open it to full size. Then:
PC- Right click and "save picture as"
Mac- Click on image & drag it onto your desktop
If you use this image, please remember to cite www.trinketsandtrash.org Thanks!