Brand: Basic

Year: 2008

Category:
Coupon - Discount
Direct Mail

Description:
Direct mail from Basic sent towards end of summer/beginning of fall season. Piece includes 3 coupons (1 x $.75 off pack; 1 x $5.00 off carton; 1 x $4.00 off carton). Cover Text: "Summer's almost over. Get out there and fire up the grill!" Inside Text: "Can someone please explain to us why summer goes by so fast? Before you know it, it'll be red noses and cold feet season. So now would be a good time to pick up Basic for the times when you'd rather stay by the fire. And the good news is that the smooth, rich taste of Basic will be just as enjoyable in the chilly days of autumn as it was all summer."

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