Brand: Virginia Slims

Year: 2006

Category:
Coupon - Discount
Direct Mail
Special Populations-African American
Special Populations-Women

Description:
Direct mail from Virginia Slims offering receivers to send in 200 UPCs to get a free carton coupon or 70 UPCs to get a $10 off one carton coupon. Piece also included 4 free coupons (1 x $5 off a carton coupon; 1 x $1 off of two packs coupon; 2 x $2.00 off 3 packs coupons) and information for signing up with the mailing list to share with a friend. Text: :"A Little Change Will Do You Good" ..."And a lot will you do you even better."

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