Brand: Camel

Year: 2007

Category:
Coupon - Discount
Direct Mail
Flavored Product

Description:
Direct mail from Camel in promotion of Camel Signature blends, 4 different blends introduced in the spring of 2007. The piece describes each of the four blends and provides 4 coupons including 2 coupons for $3.00 off a pack and 2 Buy 1 Get 1 Free coupons. The direct mail piece describes the Infused blend as having "notes of Citrus and Izmir tobacco" offering a "sweet apple-like flavor"; Mellow as being "accented with toasted honey"; Robust as having a dark flavor similar to "notes found on cocoa and expresso"; and Frost as containing a "Fine Asian mint".

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