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Brand: Camel

Year: 2007

Category:
Ad-magazine/newspaper
Flavored Product

Description:
Ad for Camel Signature Blends, 4 different blends introduced in the spring of 2007. Text: "A taste & design initiative." The ad includes an image of each of the four styles: Infused, Mellow, Robust and Frost. Although not detailed in this magazine ad, descriptions of these products on Camel's website indicate their flavoring. The website describes the Infused blend as having "notes of Citrus and Izmir tobacco" offering a "sweet apple-like flavor"; Mellow as being "accented with toasted honey"; Robust as having a dark flavor similar to "notes found on cocoa and espresso"; and Frost as containing a "Fine Asian mint".

Ad found in:

Esquire: June 2007; July 2007; August 2007; September 2007
GQ: June 2007; July 2007; September 2007; November 2007
Playboy: June 2007; September 2007
Rolling Stone: May 31, 2007; August 9, 2007
Sports Illustrated: June 11, 2007; June 25, 2007

One page ad with special insert:
Cosmopolitan: June 2007

"Movies Rock": an insert to GQ Fall 2007

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