Brand:
Marlboro
Year:
2004
Category:
Direct Mail Music Promotions-Promo items/Gifts
Description:
Direct mail from Marlboro promoting its Blend No. 27. The mailer is a cardboard holder with a music cd gift and cd booklet inside. The mailer features images of the No. 27 pack and of musicians. Inside the mailer the copy reads: "Discover a unique blend of music brought to you by the intriguing flavor of Marlboro Blend No. 27". The cd is a compilation of 12 songs from 12 bands that is dubbed, "The 2nd Sessions".
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