Brand: Salem

Year: 2004

Category:
Coupon - Discount
Direct Mail
Menthol
Special Populations-African American
Sweepstakes

Description:
Direct mail from Salem in promotion of its Stir the Senses Tour Series and related sweepstakes. The cover includes a partial image of a black SUV with the word "Imagination" running across the cover. Inside is a fuller image of a black Cadillac Escalade ESV. Text: "Imagine a road trip...Where would you go? What would you do? What would you drive? Bid on the ONE AND ONLY Cadillac Escalade ESV customized by Funkmaster Flex. Experience the last leg of Salem's 2004 Stir the Senses Tour Series IN STYLE." The mailer also lists various clubs and stores to visit in Chicago, Houston, Atlanta and Miami and mentions that these "hottest retail spots" are brought to us by "Complex Magazine". In addition, 6 coupons are included.

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