Brand: OTHER

Year: 1951

Category:
Ad-magazine/newspaper
Celebrity Endorsement

Description:
Ad appeared in Life Magazine 4/23/1951. "For you--Proof of Mildness with no unpleasant after-taste" "For you-- Proof of Mildness: 'When I apply the Standard Tobacco Grower's Test for cigarettes, I find Chesterfield is the one that smells milder and smokes milder.'---Statement by hundreds of Prominent Tobacco Growers." "For you--Proof of No Unpleasant After-Taste: 'Chesterfield is the only cigarette in which our taste panal found no unpleasant after-taste.'---From the report of a well-known Industrial Research Organization." "'Look--you'd better read this page...it'll set you straight on cigarettes'---Bob Hope" "Always Buy Milder Chesterfield"

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