Brand: Camel

Year: 2002

Category:
Cigarettes - packs/carton
Flavored Product
Seasonal/Holiday
Tobacco Product

Description:
Limited edition flavored cigarettes from Camel - Bayou Blast, with a "Mardi Gras Berry theme". Comes in special edition tin packaging. packaging is in festive colors. this edition was promoted through Camel's Seven Pleasures of the Exotic parties in 2002. Hailed as a chance to "Re-Experience the Exotic," this marketing plan involved Camel sponsored parties in 70 selected cities across the United States. Advertised through the Camel mailing list and web site, these events invited participants to a number of lavish themed parties with the following themes: Feast, Spa, Elixir,Rhythm, Carnivale, Tabac, and Masquerade. In exchange for having their drivers licenses digitally photographed for mailing list usage, guests were given free cigarette samples such as the one depicted. Such parties continue to reinforce the vast advertising and promotional budgets employed by cigarette manufacturers.

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