Brand: OTHER

Year:

Category:
Cigarettes - packs/carton
Harm Reduction/PREPs
Tobacco Product

Description:
Health Protection Filters- 1930-1960- Du Maurier was introduced in 1930 (initially in UK) as a filter cigarette that reduced health problems from cigarettes without interfering with nicotine delivery. The filter was made of crepe paper, a design that continued to be in common use through the 1950s when cellulose acetate became dominant becuse of inexpensive manufacturing costs and improved appearance. Vicerpy & Parliament were early competitors of DuMaurier for the health-conscious market. Viceroy 70mm, 1945; Viceroy 85mm, 1953; Parliament (actually a nonfilter, low nicotine version shown here), 1937. Cigarette holders promised reduced hazard from smoking through various filter holder devices. Denicotea, from Dunhill is on the market. The Boquilla Sanicot cigarette holder- filter in the exhibit comes from Argentina, 1951. Lorillard introduced its Kent Micronite fiilter in 1952. Advertising promised "the greatest health protection in cigarette history". The filter used crocidolite asbestos until 1956 or 1957 despite the fact that consultants for the compnay demonstrated that asbestos fibers were in Kent cigarette smoke in ealy 1954. L & M was a major competitior of Kent & Viceroy in the 1950s. The packs illustrated the 70mm size typical of the period. L& M advertizing declared that it used a non-mineral, dust-free, and safe filtering material. The packs displayed date from 1954 and the later 1950s.

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