Brand: Cheyenne

Year: 2022

Category:
Ad-outdoor signage
Cigars
E-mail
Menthol

Description:
On September 2, 2022, an e-mail from Cheyenne Cigars invites the recipient to get stranded with the brand, encouraging escape with an individual's next smoke break using one of 13 chill styles. The brand promotes paradise is not a destination but it's a state of mind, engaging readers to learn more about vacay mode and out of office feeling. Also includes a gif displaying outdoor activities and relaxation in the background of the brand's ad.

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