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Brand: American Spirit

Year: 2021

Cigarettes - packs/carton
Direct Mail

Direct mail from American Spirit received in October 2021 that promotes their organic tobacco and farming practices. Shows images from farms that grow the brand's tobacco and the different packs that contain organic tobacco - introduced as "the organic tobacco collection." Includes a QR code to visit the brand website and claim exclusive offers. The envelope also has a photo of a farm with the text, "Sustainably grown. Thoughtfully crafted."

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