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Brand: Black & Mild

Year: 2021

Special Populations-African American

An email received February 2021, explains to the customer the collaboration of Black & Mild with John Middleton Co. to close the gap through Black-owned business initiative. The brand expresses its $1 million donation to two nonprofit organizations, in commitment to supporting and elevating Black-owned businesses. The texts promotes the brand's consideration and initial efforts to close the gap of economic inequality.

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Trinkets & Trash | 303 George St. Suite 500, New Brunswick, NJ 08901 | Email