Brand: American Spirit

Year: 2017

Category:
E-mail
Industry Public Relations

Description:
Email from American Spirit in August 2017 thanking the recipient for supporting the brand's conservation efforts. When visiting the brand website, the visitor was asked to click a button to allow the brand to donate a renewable energy credit (REC). The email directs the recipient to find out more about how the brand supports conservation efforts on the brand website, and learn how to offset carbon footprints on buycleanenergy.org

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