Brand: Marlboro

Year: 2017

Category:
E-mail
Sweepstakes

Description:
Marlboro email from April 2017 promoting the Ranch Trip giveaway. The giveaway uses a unique entry method: instead of being directed to the brand website to enter, the user interacts directly with the email by choosing an activity as an 'entry,' the entry is logged via a confirmation page and daily reminder emails are generated by playing. Players can participate up to three times a day for a chance to win.

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