Brand: Copenhagen

Year: 2016

Category:
Coupon - Discount
Direct Mail
Smokeless Tobacco

Description:
Direct mail containing coupons received from Copenhagen in December 2016. Ad copy and imagery reflect the brand's idea of craftsmanship and the "maker" mentality, while heavily promoting their mint and wintergreen products. Reminds the recipient to claim weekly coupons on their mobile phone. Text: "Reward doesn't lie at the end of the journey. It's found in every step."

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