Brand: Marlboro

Year: 2012

Category:
Coupon - Discount
Direct Mail
Music
Sweepstakes

Description:
Direct mail from Marlboro in June 2012 promoting the start of the Sound of Gold sweepstakes. Contains coupons and music-themed prizes, and instructions on how to enter at the brand website - including access with a smart phone via scannable QR code. Mentions the opportunity to get free music every day.

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