Brand:
Philip Morris
Year:
1994
Category:
Ad-magazine/newspaper FDA/legislation Industry Public Relations Smokers Rights
Description:
Philip
Morris ad listing "facts, not innuendo" about cigarettes presented by the company to a Congressional committee. The facts describe the company's denial of increase in the nicotine levels of their products, their belief that smoking is not addictive, and that any ingredients added during the manufacturing process are safe as used. Also supports the idea that "non-smokers feel that smokers have rights, too" with the data from a recent poll opposing total smoking bans. Offers a
free transcript of the meeting and other information with a
call to the consumer hotline.
Ad found in:
Houston Chronicle: April 15, 1994 Houston Post: April 15, 1994
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