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Brand: Camel Snus

Year: 2010

Smokeless Tobacco

Three partial page ads for Camel Snus on consecutive magazine pages. Each ad includes a different tagline, the "break free" Camel slogan,and a new larger warning label as required to be included on smokeless tobacco advertising by June 22, 2010, under the FDA's regulation of tobacco.

Ad text: "One size should never fit all." "We all start out the same. Then some of us get more interesting." "Be there. Do that."

Ad found in:

Field & Stream: June 2010

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