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Brand: Newport

Year: 2010

Special Populations-African American

Magazine ad for Newport cigarettes featuring an African American couple, sitting close and laughing together in what looks like a bar setting. The woman is holding a lit cigarette. This ad is almost identical to a previous version appearing in the the May 2010 issue of Essence magazine. However, images of the previously labeled "medium" and "lights" style packs have been replaced with images of packs labeled as "menthol blue" and "menthol gold". In addition the word "cigarettes" is prominently featured in the bottom right corner of this version of the ad. Ad found in Essence magazine, June 2010.

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