Brand: OTHER

Year: 2002

Category:
Ad-magazine/newspaper
Anti-tobacco
Industry Public Relations
Special Populations-Youth

Description:
Ad from Lorillard Tobacco Company in promotion of its "Take 10" youth smoking prevention program. Page is split in half. Top half features an image of a young girl and says, "At 6, they want you to kiss their boo-boo." Bottom half features an image of a teenager and says, "By 13, they want you to kiss off." "They grow up in a split second. Talk to your kids about not smoking while they're still young and still listening."

Ad Found In:

Family Circle: March 12, 2002

Time: September 3, 2001; March 25, 2002

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