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Brand: Horizon

Year: 1990

Light/Ultra Light

Magazine ad for Horizon cigarettes, marketed as "the first cigarette that smells good." This product was available in a limited range in the southeast US. The ad shows a menthol and regular pack and includes a consumer opinion. Text: "You shouldn't have to break up the crowd."

Ad found in:

Parade Magazine: November 11, 1990; December 16, 1990

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